CASE STUDY
D
D Soft
ADVANCED TECH ACADEMY
INDUSTRYEducation & Academy
PROJECT TYPEEdTech Learning Platform & Admission Funnel

D Soft Institute —Modern EdTech & Admission Funnels

A high-conversion educational platform connecting aspiring tech professionals with industry-ready certifications, demo classes and direct counselor admissions.

D Soft Institute Desktop View
D Soft Institute Mobile View
PROJECT SNAPSHOT

At a Glance

Key details about the D Soft Institute project, from goals to outcomes — a quick look at what we built together.

D Soft Logo
ClientD Soft Technologies
PlatformNext.js & Custom LMS
IndustryEducation & Academy
Project Duration3 Months
ServicesWeb Design, Admissions CRM, Course Architecture, Lead Generation, SEO
LocationCalicut, Kerala
KEY RESULTS

Real Growth.
Measurable Impact.

The results speak louder than words.

3.5x

Student Inquiries

Qualified admissions leads generated monthly

75%

Brochure Downloads

High engagement on comprehensive syllabus PDFs

90%

Placement Rate

Showcasing student success stories and company hires

15+

Certified Programs

Full Stack, AI, Cloud, and Software Testing courses

THE CHALLENGE

Challenges Before Kaelixo

D Soft had strong classroom faculty, but students found it difficult to compare courses, view upcoming batch dates, or connect with counselors online.

Fragmented Course Info

Syllabus details were scattered across offline flyers without structured online curricula.

Manual Admission Follow-ups

Counselors were overwhelmed by untracked calls, resulting in lost student inquiries.

Lack of Placement Proof

Potential students wanted tangible verification of job placements and recruiter networks.

Unoptimized Mobile Traffic

Over 80% of student traffic arrived via mobile ads without fast landing pages.

D Soft required an interactive academy hub that showcased technical certifications and streamlined the entire journey from enquiry to enrolment.

Challenges faced before Kaelixo
Multiple enquiriesacross channels
Outdated websitedesign
Low conversionrate
Difficult contentmanagement
Top Left Curve Lines
Bottom Right Curve Lines
OUR STRATEGY / SOLUTION

A Smarter Path from
Challenge to Solution

Kaelixo combined UX, structure, CRM thinking, SEO and digital marketing support to transform D Soft Institute into a more effective travel platform.

!

Challenge

UNDERSTANDING THE PROBLEM
  • Scattered syllabus documentation
  • Lost counselor leads
  • Missing placement testimonials
  • Slow mobile conversions

Strategy

A CLEAR PLAN FOR PROGRESS
  • Built interactive syllabus timeline with brochure downloads
  • Connected automated counselor CRM with WhatsApp alerts
  • Designed real-time alumni placement ticker and recruiter wall
  • Created ultra-light mobile landing pages for active batch intakes

Solution

REAL IMPACT, LASTING GROWTH
  • Structured course comparison system
  • Instant lead notification pipeline
  • Verified placement evidence showcase
  • High-converting intake landing pages
Curriculum UX
Batch Schedule
Counselor CRM
Placement Ticker
Lead Funnel
SEO Authority
DESIGN & EXPERIENCE SHOWCASE

Design & Experience Showcase

Clean, motivating educational interface designed to help students discover their dream tech career path.

Course Comparison ToolInstant Syllabus DownloadLive Batch CalendarAlumni Placements TickerDirect Counselor Chat
D Soft Institute Full Showcase
Course Directory

Course Directory

Filter courses by technology and duration

Curriculum Viewer

Curriculum Viewer

Interactive week-by-week syllabus breakdown

Admissions Form

Admissions Form

Streamlined 2-step enrollment application

Recruiter Wall

Recruiter Wall

Companies actively hiring D Soft alumni

Mobile View

Mobile View

Optimized for fast student sign-ups

TECHNOLOGY & SERVICES USED

Built with the Right Technology

Engineered with resilient modern technologies to handle heavy seasonal traffic during college graduation intakes.

Next.js & React

Fast server-side rendering for optimal SEO and rapid student navigation.

Tailwind CSS

Accessible, clean typography and responsive educational design.

Supabase & PostgreSQL

Secure database storing student applications and course logs.

Admissions CRM API

Real-time sync feeding leads directly into counselor call queues.

WhatsApp Business API

Instant automated delivery of brochures and batch dates.

Vercel Edge Network

High-speed hosting with 99.99% guaranteed uptime.

High Scalability

Handles concurrent admissions rushes.

Data Privacy

Strict protection of student information.

Mobile Optimized

Fast intake forms for mobile students.

Continuous Updates

Easily update course batches and fees.

KEY FEATURES DELIVERED

Key Features Delivered

Essential technical features delivered to empower counselors and inspire student admissions.

Modular Course Catalog

Browse full-stack, data science, and cloud certifications.

Instant Syllabus PDF

Download complete curriculum guides with one mobile number verify.

Automated Lead Alerts

Counselors receive instant push notifications for new enquiries.

Placement Showcase

Filter alumni by hiring company, package, and job title.

Free Demo Booking

Reserve weekend masterclasses and demo lab sessions.

Fee Calculator

Transparent fee installment and scholarship estimator.

Student Testimonials

Video stories of graduates placed in top MNCs.

SEO Optimization

Ranked #1 for regional technical courses in Malabar.

RESULTS & BUSINESS IMPACT

Measurable Impact.
Career Transformations.

The metrics behind D Soft's digital expansion across Kerala's technical education landscape.

3.5x

Monthly Admissions Enquiries

Digital intake forms replaced manual walk-in dependencies.

+75%

Counselor Conversion Rate

Warm, pre-informed leads converted into enrollments faster.

15,000+

Brochures Downloaded

Massive engagement with digital course curricula.

#1 Rank

Google SERP Visibility

Ranked at top for premier software training in Calicut.

—D SOFT INSTITUTE
LEARN | BUILD | EXCEL
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